Why You Should Not Design Your Own Minisite

Do you know what a minisite design is? Or have you ever heard of the term minisite design? Well, minisite design is basically just a simple and static HTML design for your product sales letter or squeeze page. Usually minisite design is a term that only Internet marketers know. If you’re not an Internet marketer, chances are that you don’t know what it means. If you don’t believe me, I challenge you to ask your friends about minisite design and I can bet that they don’t know anything about it.

Sometimes people argue that you don’t need a good-looking minisite design in order to sell your product or service. They will say that you can simply use a standard HTML without any design at all. But think about it, when visitors land on your page and you’re selling them your product or service, do you expect them to believe you when you don’t even have a decent design that goes with the sales letter? I wouldn’t believe and I strongly believe you agree with me on this point.

The same concept applies for your ultimate footer ad squeeze page. If you have a nice-looking squeeze page that is professionally designed by a pro, your opt-in rate will surely increasse. This alone is worth many times over the price of getting a minisite design done. If you have a poor minisite design yet you say to yourself - I want to own a profitable internet business, you’re wasting valuable traffic since your website won’t convert well.

Now, you may think that you want to design a minisite by yourself. Well, the answer is NO you really don’t want to do it yourself. This is especially true if you don’t know a thing about graphic design. There are 3 reasons for this. The first one is that your design is most likely very poor in quality. Second, you’d spend countless hours trying to design your minisite and your final design will still be very poor. Your time would better be spent on things that you are good at. The third reason is that hiring a professional minisite designer will save you both time and money, and the design will be tens, if not hundreds, of times better than your design.

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